Durex launches a worldwide contest between creatives, to design packages that go beyond the usual sunsets or romantic couples holding hands. In Milan during Design Week, Durex exhibits along the hot districts of the event, five huge boxes designed by
IED (European Institute of Design) students. The works demonstrate exceptional capabilities of illustration, but nonetheless a creative imagination: we liked so much the Plexiglas covered box with a sign "to use in case of hot situation."
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